BRAND CAMPAIGN
Bobbie Combo
Feeding Campaign
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A brand campaign in collaboration with Ashley Graham to educate consumers about combo feeding.
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Email Campaign
Social Campaign -
Creative Director: Blair Pfander
Brand Design Manager: Kelly Kinnaird
Designer: Rebecca Fong
Combo feeding (also called combination feeding, mixed feeding, or supplementing) is a way of introducing formula to a breastfed baby with the goal of continually providing both breast milk and formula for baby’s nutrition. Bobbie partnered with model and mom Ashley Graham to share her journey to combo feeding and educate Bobbie’s community around all things combo feeding. For this campaign I created email and social assets.